In 2020, they released their first one, and that was fully designed around the shape of a woman's foot, which tends to be a different shape to the men's foot. KELLY: Aha, so nice girly pink - OK, so tell us what's actually changing now.ĭOWNEY: So in 2017, a group called Ida Sports, an independent company, decided to try and change things around, and they made the first woman-specific boot. Essentially, they have been in the past - have been the same cleat, but they're a smaller size, and they've been probably put in different colors. ![]() ![]() Is what you're saying these are shoes that are branded for women, they're marketed to women, but they're basically men's shoes, just smaller?ĭOWNEY: Yes. KELLY: I'm trying to square this with my experience of - like, if you walk into a big sporting goods store and you ask to see women's soccer shoes and then women's soccer shoes, they will show you a whole row. Have women's soccer cleats really not been designed for women up to now?ĭOWNEY: Yeah, it does seem a bit mad, doesn't it?ĭOWNEY: But it is the case that - until fairly recently, it's always been a men's boot that's been shrunk and made properly beautified. KELLY: So this seems like such a total no-brainer that it defies common sense. She's a journalist who covers women's soccer and recently wrote about this for The Guardian. And here to talk about those efforts is Sophie Downey. Some shoe companies are trying to change that. Well, despite the sport's popularity, it is rare to find cleats designed for female athletes. ![]() The Women's World Cup is about a month away, and it will be the largest to date - 32 teams competing, including eight making their World Cup debut.
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